Cassidy Bliss Vintage is the boho brain child of Cassidy Cooper, who has been polishing her craft and brand since the age of 18. She is less of a jack of all trades, and more of a Jacqueline of kicking ass—everything she picks up becomes a new conquest. She’s taken some no-so-pretty lemons and turned them into winsome, distinctive jewelry for those who love passion, girl power, and shiny things.
Cassidy’s brand initially stemmed from her love for fashion and vintage clothing. When she began delving into commissioned artwork and experimenting with costume design, she realized she needed to fine-tune her focus in order to strengthen CBV’s foundation. After creating a few rough necklaces for her mother’s annual event, a showcase of local artists affectionately dubbed Artsy Flea, Cassidy found a demand for a new kind of art. Cassidy began to take trips to the L.A. fashion district to upgrade her supplies and revamped her website to reflect her new concentration:
“I always loved being an entrepreneur. I wanted to paint or make clothes or do something, and have other people want it. So I started an Etsy. I sold vintage clothes and my paintings. It didn’t really work, so I went back to jewelry. It was a total hit, I don’t know how! Looking back now, I would make the pieces totally differently… I made tassels out of embroidery thread and hot glue. But people would also ask me to make custom pieces for them. They always wanted to incorporate the most interesting little charms. Eventually, my supplies upgraded. I started going to the L.A. Fashion District instead of Joanne’s.”
Cassidy’s persistence goes beyond putting her life into her work. What some people may perceive as signs to stop Cassidy has turned into forward momentum. For some time she had been experiencing a constant state of pain which eventually led to a diagnosis of fibromyalgia.
“Fibromyalgia is an autoimmune disorder,” Cassidy explains, “Your kidney is supposed to filter out sodium phosphates. The excess is typically absorbed into your bones. My bones don’t feel like absorbing it, so it goes into my blood stream. My blood stream’s like ‘nah,’ so the sodium phosphates get pushed into my muscles. There are points in my body that hold the phosphates, causing a lot of fatigue, and pain. There’s nothing you can really do, but I’m getting on this gnarly medication. It works, but I can’t eat anything because the diet sometimes feels impossible.
“I ate my last banana today,” she laments, “No sushi, either.”
It’s okay though, she can still eat avocados. (more…)